The Magic Coat Foundation

Donate to The Magic Coat Foundation

Make a donation to The Magic Coat Foundation today to help change the lives of many.

Resources for Educators

Just in time for term two, The Magic Coat is releasing new education videos for teachers to utilise with their students in the classroom.

View Resources

THE MAGIC COAT ANNUAL GOLF DAY

Explore the day’s details, including prizes, auction items and much more.

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The Magic Coat for the Middle East

We are so pleased to be able to share the Arabic and Hebrew editions of The Magic Coat for the Middle East.

Find out more

The Inspired Parenting Podcast

We are very pleased to be able to provide these podcasts, at no charge, for your listening pleasure. We hope they provide some valuable advice to help with your most important role in life, as a parent.

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ABOUT THE FOUNDATION

The Magic Coat Foundation is a non-profit organisation dedicated to offering mental health services and valuable resources to assist children aged 4 to 11 and their families.

The Foundation works with children in many different settings including schools, foster care, women’s refuges and prisons. We ensure the children receive valuable workshops and resources and provide parenting workshops to their mothers, fathers and/or carers, so they can provide life-long skills to support their children’s mental health.

We also provide training to teachers, psychologists, social workers, doctors, nurses and any other front-line workers and provide a range of programs and services to partners and associations supporting children in our community.

At the heart of our Foundation lies The Magic Coat, an innovative tool designed to foster the development of confident, calm and caring children.The Foundation relies on grants, donations and fundraising to enable us to continue with this important work.

The Magic Coat Foundation is a small, dedicated team doing some big things and we look forward to growing our team and the impact we have on our children in the near future.

OUR MISSION

To provide essential support to children and families, equipping them with the necessary tools to navigate their emotional well-being with strength and resilience. Together, we strive to create a brighter future for our young ones by nurturing their inner strength and promoting a culture of care and empathy.

MCF News

All News Posts

24 April 2024

Amelia (Azizi’s Mum)

Amelia is the mum of our first guest, Azizi Donnelly. Amelia, worked as a fashion designer for some of Australia’s most prestigious fashion houses,…
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24 April 2024

Amelia (Azizi’s Mum)

Amelia is the mum of our first guest, Azizi Donnelly. Amelia, worked as a fashion designer for some of Australia’s most prestigious fashion houses,…
Read More
18 April 2024

Jessie Stoelwinder

Jessie Stoelwinder has been a journalist for more than 12 years, and now works as a freelance brand storyteller and vision consultant. She’s also…
Read More

What is The Magic Coat

The Magic Coat is an analogy of an imaginary coat that helps children to feel safe and deal with a number of difficult situations they may come across in their young lives. The strategies for dealing with these situations are taught using a range of workshops, books and merchandise.

The Magic Coat encourages children to use strategies that enhance a positive energy, so that they can become confident and resilient but also radiate the positive qualities of love, happiness, compassion and kindness. Positive people feel safe, happy and relaxed and, because the vibe that they radiate is welcoming, they make friends easily.

The Magic Coat Foundation provides vulnerable children, their families and carers access to The Magic Coat programs to ensure they also receive the support they so desperately need.

Visit The Magic Coat Website

Meet the Magic Coat Characters

The analogy of a Magic Coat and the brightly-coloured characters help children to understand and remember abstract concepts that would be otherwise difficult for them to understand. Each of the Magic Coat Characters in the pockets of The Magic Coat represent a different strategy that children can use to feel safe, build confidence, problem solve and have positive friendships and relationships.

Obi the Octopus

Obi is inside your Magic Coat pocket to remind you that you don’t just feel happy or sad.

There are many other types of feelings you can have and sometimes you can feel more than one feeling at a time.
Omelia and Pandora

Omelia and Pandora are an oyster and a pearl. An oyster sits at the bottom of the ocean and lots of yucky stuff gets washed into its mouth.

Instead of closing itself off from the world, the oyster secretes nacre which builds up and creates a pearl. An oyster is like us. Everyday, something can make us feel sad or angry. We can't secrete nacre but we can use something very powerful called Self Talk.
Sebastian the Seahorse

Sebastian is in our coat pocket to remind us that when we get an unhelpful or negative thought, we need to become a "thought detective" to see if the thought we are having is actually true.

Detective work requires you to gather evidence for or against your unhelpful thoughts or beliefs.

When you replace an unhelpful thought with a balanced, new thought you will feel less anxious and happier.
Soloman the Surfboard

Solomon reminds us that there are times in everyone’s lives when they have problems.

Some problems seem big like big waves in the ocean and some are small like ripples in a pond.

We can't run away from our problems. We need to surf life's waves and either problem solve or look for the good, even in a bad situation.
Gratitude Glasses

Gratitude glasses can help you change the way you see a situation. When some days seem so hard, they can remind you that you still have so much to be thankful for.

Each night you can write or draw three things you are grateful for, after seeing them with your Gratitude Glasses. This will help you feel better.
The Pocket Full of Starfish

The Pocket Full of Starfish remind us that we are all born to be different.

We are not meant to all be the same. We need to love and accept who we are but also love and accept others and the differences that they have.
Tate the Turtle

Tate is a sea turtle. He can't pull his arms and legs into his shell and hide. He has to face life head on.

When we have to face change or try new things, we have to be like Tate and find courage that is deep within us all.
Pop the Cork

Pop the Cork is a message in a bottle.

The two words in the bottle are, 'excuse me’. We use these words when someone is saying something that makes us feel disrespected.

It is okay to stand up for ourselves, but it is never okay to be rude or unkind to others.
Meshell and The Magic String of Shells

Meshell reminds us that we are always connected to those we love.

Each shell on your Magic string represents someone that you want to stay connected to. It doesn't matter where they are because this string can never be broken by anything or anyone.
Bessam the Beluga Whale

Bessam is in our coat pocket to remind us to support and be kind to people with disabilities.

Beluga whales have no vocal chords so instead 'speak' by using a string of different clicking sounds. They also communicate through facial expressions and physical contact.
Super Selfless Sneakers

Super Selfless Sneakers are part of our Magic Coat wardrobe because they remind us to be a person who makes a positive difference in the world.

If you are selfless, you think less about yourself and more about others. You are generous and kind.

When you are selfless, it helps you to identify and connect with others. The warm, tingly feeling you get from doing this is better than any present you could ever receive!
The Magic Crown

The Crown is always in our Magic Coat pocket to remind us that we must live with Confidence, Respect, Optimism, Willingness and Nobility

if we want to be the best person that we can be.
Magic Beach Ball

This is kept inside your Magic Coat and reminds you that words are like a beach ball. If you like what a friend says to you, you can catch the ball.

If you don’t like what a friend says to you, you can drop the beach ball and not let those words worry you anymore.

The Magic Coat Programs

The Magic Coat has developed a range of programs, workshops, presentations and products to support children’s mental health. These resources give everyone a common language and tool to effectively communicate with any child in their life about mental health, whether they be a parent, carer, teacher, medical specialist or otherwise. Additional resources are always being researched and developed to help children with the mental health challenges they face in their lives.

School Programs

The Magic Coat team travel to schools across Western Australia to deliver workshops to primary school aged children. We offer a number of different workshops to help support children’s mental health and wellbeing including ... Learn More
Parenting Workshops

To ensure that children are receiving the best support for their mental health and wellbeing, it is important that parents also have the skills to help support their children at home. To achieve this, the Foundation provides parenting worksho... Learn More
Corporate Presentations

Productivity in the workplace can increase substantially when employees know that their children are happy and healthy. The Magic Coat Foundation offers corporate presentations for businesses and employees to help with this. Founder of Th... Learn More
The Treasure Box Series

The Treasure Box is a series of videos in which CEO, Di Wilcox interviews children about how they use the The Magic Coat to help them in their lives. The interviews are often with children who have gone through, or are going through, a challenging... Learn More
Wellbeing Dog

The Magic Coat Foundation continue to use our wellbeing dog at our partner schools and for workshops at The Pocket. Monty is a cavoodle who provides comfort and support to students suffering from anxiety, loneliness and sadness. He... Learn More
Magic Coat All Stars Program

There are many children in our community who are suffering from terminal illness, severe trauma, poverty, or extreme disadvantage who deserve an experience to remember. This is why the Magic Coat Foundation created ‘The Magic Coat Al... Learn More

The Magic Coat Shop

Please see below The Magic Coat products and resources that have been produced to support the concepts of The Magic Coat. Di Wilcox, Founder of The Magic Coat, has also written several books to assist both children, parents and carers with various aspects of children’s development that are also listed below. For more information on these products or to purchase, please enquire below.

Teachers Resource Kit

$220.00
The Magic Coat Indigenous Australian Edition

$29.95
The Magic Coat Stickers

$5.00
Parenting Through The Primary Years

$29.95
The Magic Coat Pillow Case

$20.00
The Magic Coat Crown Badges (Set of 5)

$7.45
The Magic Coat Second Edition

$39.90
The Magic Coat Book: First Edition

$25.00
Product on sale

The Magic Moments Bundle

$35.00
Tate the Turtle Figurine

$9.95
Magic Coat Posters

$15.00

The Magic Coat Foundation Projects

As a foundation we exist to help as many children as we possibly can with their mental health. By collaborating with key partners, we ensure that we are supporting children who have already been identified as being vulnerable. While our partners work hard in their space to help these children, we come in and fill the gap of supporting the child’s mental health. This allows for much greater holistic support of the child and their families as they go through a difficult period in their lives.

Perth Children’s Hospital Research Project

The Magic Coat Foundation, in collaboration with Perth Children’s Hospital, are raising funds to research the efficacy of The Magic Coat in reducing pre-operative anxiety in children. A Magic Coat app is being trialled where, prior to their... Learn More
Ronald McDonald House Training and Support

The Foundation was contacted by the WA chapter of Ronald McDonald House to see what could be done to assist with the mental health and wellbeing of the children and families living in the house. Ronald McDonald loved what the Magic Coat has to... Learn More
Breast Cancer Care WA Training and Support

When the Foundation heard there was little or no support for children whose mothers had been diagnosed with breast cancer, we reached out to help. Di Wilcox has run several focus groups with counsellors, nurses and breast cancer support workers, as well as women going through treatment to understand what... Learn More
University of WA Research Project

In order for The Magic Coat program to grow and support as many children as possible, university research is imperative to demonstrate the efficacy of the program. This year the Foundation has started running sessions a... Learn More
Magic Heart for Ukraine Project

The Foundation has created The Magic Heart Project to help the children of the Ukraine by providing more books, as well as helping children by empowering them with something to do that makes a real difference. So far 20,000 copies of The Magic Coat for Ukraine ha... Learn More
Indigenous Australian Program

After running workshops in Meekatharra, Broome, Mt Magent, Cue, Carnarvon and in the Great Southern, the Foundation realised there is a need for a specific book for Indigenous children. Di Wilcox, Founder and CEO of The Magic Coat... Learn More
Moving House with The Magic Coat

This special edition of The Magic Coat, proudly sponsored by The Agency, was written to ensure that the smaller members of the family are supported as the family makes a life changing decision on where they call home. Learn More
At the Beach with your Magic Coat

The Magic Coat Foundation is thrilled to be partnering with Sorrento Surf Life Saving Club to support children in their first experiences at the beach. Learn More
Magic Coat for the Middle East

With the outbreak of war in the Middle East, a special adapted version of The Magic Coat has been produced for the innocent children caught up in this region. Learn More

Events & Programs

March

18

Magic Coat Annual Golf Day

Join our host Tim Gossage for a magical day on the glorious greens and fabulous fairways of Lake Karrinyup Country Club, while raising funds to support children’s mental health.

Funds raised directly support children’s mental health in Australia and beyond.

Click here for more information about the day.

Learn More
October

11

Ten-Week Anxiety Program

Our 10-week Worry and Anxiety Workshop commenced on Wednesday the 11 October at the Robin Winkler Clinic at The University of Western Australia.

The program is designed for children 7-11 years to teach them critical skills such as how to recognise and manage emotions, navigate difficult situations and build confidence, empathy, resilience and self-esteem.

For more information on the workshop view the PDF

Learn More
August

12

Magic Coat Annual Fundraising Ball

A huge thank you to everyone involved in The Magic Coat Annual Ball presented by The Agency for helping us raise the incredible amount of 🌟 $150,000 🌟

This amazing record achievement wouldn’t have been possible without each and every person involved, from our guests and sponsors, to our event partners, volunteers, our colleagues and their families. We can’t thank you enough for helping us make a difference to children’s mental health.

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MAGIC COAT AMAZING AMBASSADORS

Our Magic Coat Foundation Ambassadors are successful and influential in their fields and have been selected because of their passion to help young children. Each ambassador has either experienced first-hand the challenges that mental health can bring or has someone close to them who has experienced mental health issues. They understand the struggle and want to give children the tools for resilience from a young age.

Justin Langer

Leader/Mentor/Former Australian Cricket Coach & Player

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Tanya Farrell

Head of Department Anaesthesia and Pain Medicine

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Fiona Wood

Pioneering Reconstructive & Plastic Surgeon

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Dr Nick Gottardo

Head of Department of Paediatric Oncology and Haematology at Perth Children’s Hospital

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Adam & Selina

The Magicians

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Camilla Franks

Fashion Designer

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Matthew ‘Matty J’ Johnson

Media Personality, Podcaster & Presenter

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Laura Byrne

Radio Host, Podcaster & Media Personality

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Our Partners

As a not-for-profit, our Foundation would not be able to offer the incredible programs that we do without the generosity and support of our corporate partnerships. We love that our corporates care about our children as much as we do.

The support from our partners is greatly appreciated and we are always keen for more corporate partners to join the team so together we can make an even bigger difference in our community.

Broome International Airport
Egg Design Group
Viper Metrics
The Yellow Umbrella Foundation
QMS
Hall Chadwick
Klinger Australia
The Agency
Hamilton Locke
Grant Thornton
360 ID
Spoilt
Artistic Visions for Hair
Secure IT
Chapter One Advisors

Our Sponsors

We are so grateful for the support of all our sponsors that help raise vital funds for children’s mental health. If you are interested in sponsoring any of our events, please contact nicky@magiccoatfoundation.com.au.